I made the box by using the rectangle selection tool to create a reasonably sized rectangle for the barbie. I chose a pink that matched her bathers and colored the box in. I then used the selection tool to remove a rectangle inside the box to show the barbie. I used the circular selection tool and the polygon selection tool to create the angled edges and circles in the box. I created the bottom and sides with the rectangle selection tool. I made them a reasonable width for the barbie, then skewed them to the proper angle using the measurements. I altered their saturation and lightness accordingly. I created a solid grayish pink background and added a drop shadow to the barbie, and the front layer of the box. I cropped a McDonalds logo from a solid background and added a drop shadow. I use text to create Barbie and Supersize Me, then applied an outline and shadow. To make the image in the bottom right circle, I removed the inside of the circle and put an image of a McDonalds in the circle with Barbie over it and added a shadow to her. I made the plastic on the box by creating a layer and using a gradient fill with white to background and low opacity. I then added a new layer and used white to draw lines of different width across the box and then blurred them and lowered their opacity to create the glare. I made the price tag by coloring a rectangular selection a pink-ish gray and applying a texture to it. I used a text i thought comparable to an actual price tag and added the text. I rotated the layer accordingly then added a drop shadow.
CONCEPT:
CONCEPT:
I wanted to create a toy that wouldn't be purchased because it sends a poor message. If children are playing with McDonalds Barbies that are extremely large compared to the idealistic Barbie figure, it sends a message that Barbie is ok fat. Little girls play with skinny, pretty toys and they want to look like them. If they are playing with large toys, they may be more accepting of their bodies and be reassured that it is ok to eat fast food, even if you gain weight.
COMPOSITION:
COMPOSITION:
I selected a Barbie with an angle that would enhance her enlargement the best. I tried to make the box fit very snug to her, but not so much that you couldn't see her features or seem unrealistic. I replaced the usual Mattel logo with the McDonalds M because McDonalds is associated with obesity and they also have the "Supersize" option, which is what I was playing off of. I kept the box as close to the original Barbie boxes (inspiration) as far as color and design was concerned. I added a few McDonalds colors to amplify the fact that this Barbie is McDonalds, not any other company.